The pressure of being a new Coventry City striker!
When you arrive as a new striker on transfer deadline day at a club that had up to that point not made an outfield signing and at a team with a record of just two goals from five games it's fair to say the pressure is on to deliver.
Cody McDonald is in just that situation having made a move from Norwich City to Coventry City on Wednesday in search of first-team football at a higher level than his successful season on loan with Gillingham in 2010/11 during which time he netted 26 goals.
He told the Coventry Telegraph: 'I suppose people will be looking to me for goals but I just take each game as it comes and if you don't start performing it is no-one else's fault, you have to start looking at yourself, but I am confident in my own ability and hopefully things will work out fine and we'll have a great season.'
'I have made eight appearances in the Championship when I first signed for Norwich but only started one game, which was great for me at the time coming from non-league.'
'It is a big step up from League Two but like I say, I am confident and hopefully things will work out fine.'
So starved have City fans and the local press been of good news stories about the club that this morning's Coventry Telegraph headline trumpeted the fact that McDonald had scored a 'hat-trick' in his first training session!
No pressure Cody, just keep us in the Championship please!