Vital Football

Latest Coventry City News

There Is Moore To Know

There Is Moore To Know

THERE IS MOORE TO KNOW

The England Football Team is spearheading a drive to raise awareness of bowel cancer, the second most common cause of cancer deaths in the UK, killing 44 people each day.

The campaign 'There is Moore to know' will feature a series of striking and powerful images with stars of the England team, Theo Walcott, Rio Ferdinand, Michael Carrick, David James, Micah Richards and Shaun Wright Phillips for the Bobby Moore Fund for Cancer Research UK.

The unique collection of images portraying anatomical representations of the bowel are specifically timed to launch on St Georges Day and coincide with Bowel Cancer Awareness Month.

The campaign will feature exclusive interviews and a viral campaign produced by the players` Team England Footballers Charity as part of their support of the Bobby Moore Fund for Cancer Research UK.



Image: John Davis / Team England / Idols

The Bobby Moore Fund for Cancer Research UK aims to raise awareness of the shocking statistics associated with the disease that killed the former England captain, Bobby Moore aged just 51. The Fund endeavors to make more people aware of the symptoms of the disease and how to best reduce their risk of bowel cancer.

Stunning photographs of the England footballers taken by leading sports photographer, John Davis, are combined with cutting edge technology to reveal the inner workings of the body, drawing attention to the bowel with the message 'There is Moore to know`. Supporting the main images is a collection of behind-the-scenes shots captured by world renowned photographer, Terry O`Neill, who was a friend to Bobby Moore.

Rio Ferdinand said: "My England team-mates and I were shocked to find out that bowel cancer kills 44 people every day in the UK, especially when over eight out of ten cases can be treated successfully if detected early enough."

David James commented: "Lives can be saved if more people know about bowel cancer and can recognise the symptoms of the disease."

Theo Walcott added: "Bobby was one of the greatest footballers of all time; to die at 51 is too young. It is important to us that we make more people aware of the disease."

Stephanie Moore MBE, Bobby`s widow and founder of the Bobby Moore Fund for Cancer Research UK said: "The support of the current England squad means so much to me and to the Bobby Moore Fund as a whole. Through this campaign, the players will help raise awareness of bowel cancer. Not only are we reaching a wide audience via the media and advertising outlets; selected images will also feature within bowel cancer leaflets and posters in doctors surgeries across the country. To have Terry O`Neill working with us on this project is also very special, Bobby would have been delighted."

The players chose to work with the Bobby Moore Fund for Cancer Research UK following their decision, in 2007, to set up their own charitable trust - the Team England Footballers` Charity. Their ambition is to raise a minimum of £1 million for chosen charity partners ahead of the 2010 World Cup. Each member of the squad has signed up to donate both their international match fees and their time to support chosen charity partners to raise awareness of particular issues and make a difference to the lives of others.

The Team England Footballers Charity is managed by 1966 Entertainment Ltd. Terry Byrne, 1966 CEO said: "This campaign is one example of how the players are using their profile in a positive way for the benefit of others. In addition to this campaign the players have raised vital funds for bowel cancer research by donating their international match fees to the Bobby Moore Fund for Cancer Research UK. Their work extends to other chosen charity partners and the players are ahead of schedule to reach their goal of raising £1 million by the end of the year."

To see the stunning pictures, interviews and footage of the players and to know Moore:

Log onto:

www.teamenglandfootballerscharity.com and www.bobbymoorefund.org

Win FREE pizza with Vital Football!
Select your team and get 50% off if they score twice.
www.papajohns.co.uk/football

Writer:Site Staff
Date:Thursday April 23 2009
Time: 11:26AM

Best of Vital Network

Vital Boxing - Dan Blackwell Retires

Comments

0
Please get behind this campaign ...I recently lost my best mate to this nasty disease ...don't let it happen to you.
Doody
25/04/2009 05:16:00
0
Please get behind this campaign ...I recently lost my best mate to this nasty disease ...don't let it happen to you.
Doody
25/04/2009 05:16:00
0
This message is very close to home for me as i lost my eldest brother to bowel cancer. It's good to see that people are being made aware.
Thaibluefan
25/04/2009 09:57:00
0
This message is very close to home for me as i lost my eldest brother to bowel cancer. It's good to see that people are being made aware.
Thaibluefan
25/04/2009 09:57:00
Page 1/1
  1. 1

Login to post a comment

Recent Coventry City Articles

Welsh Defender Looks For City Chance

Harries one of a number of youngsters in the frame

Coventry - Football League Dates 2016/17

The Football League, or the brainless EFL rebrand, have today released the key dates for the coming 2016/17 season.

An English Football Farewell For Joe Cole?

Will the ex-England man appear for City this weekend?

Once More Unto The Ricoh

Final home game of the 2015/16 season this coming Saturday

Archived Vital Coventry Articles

Vital Coventry articles from

Site Journalists

CCFC
Editor email
Profile

Current Poll (see more polls)

Your Sky Blues Player of the Season
Suggested By: Editor
Adam Armstrong18%
Reice Charles-Cook4%
John Fleck52%
Aaron Martin2%
Jacob Murphy2%
Sam Ricketts3%
Chris Stokes15%
Romain Vincelot4%

League Table

# Team P W D L Pts. GD
1 Wigan 44 23 15 6 84 36
2 Burton 44 24 9 11 81 19
3 Walsall 44 22 12 10 78 15
4 Millwall 44 22 9 13 75 20
5 Bradford 44 21 11 12 74 12
6 Barnsley 44 21 7 16 70 13
7 Gillingham 44 19 12 13 69 17
8 Scunthorpe 44 19 11 14 68 10
9 Sheff Utd 44 18 12 14 66 9
10 Rochdale 44 18 11 15 65 6
11 Port Vale 44 18 11 15 65 4
12 Coventry 44 17 12 15 63 14
13 Southend 44 16 11 17 59 -4
14 Peterborough 44 17 6 21 57 4
15 Bury 44 15 12 17 57 -15
16 Swindon 44 15 10 19 55 -10
17 Oldham 44 12 18 14 54 -9
18 Chesterfield 44 14 8 22 50 -13
19 Shrewsbury 44 13 11 20 50 -17
20 Fleetwood 44 11 15 18 48 -4
21 Blackpool 44 12 10 22 46 -15
22 Doncaster 44 11 12 21 45 -14
R Colchester 44 9 12 23 39 -41
R Crewe 44 6 13 25 31 -37
Latest F1 News
Latest Vital Boxing News

Recent Coventry City Results (view all)

Coventry City Fixtures (view all)

Apr 30 2016 3:00PM : Sheffield United (H)
Sky Bet League One
May 8 2016 12:30PM : Oldham Athletic (a)
Sky Bet League One

Vital Members League Table

RankNamePoints
1.houchen40